Archive for April, 2009

Organize your mISV knowledge and boost your productivity

April 8, 2009

Any macro- or microISV collects a pile of miscellaneous information while developing, promoting and supporting its software products. This includes: know-hows algorithms company policies programming, development or marketing techniques and tricks standard solutions and workarounds for certain issues collection of links to various resources how-tos use cases experience with third-party software, tools or services research [...]

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22 things you can sell besides your software

April 1, 2009

Upselling (or Up-selling, or Upsell) is a simple way to increase your average revenue per customer. It’s easy and effective. At the time of purchase simply offer your customers extra options or a more valuable deal. This is just a short list of what you can offer to your customers besides your main software product: [...]

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Posted in Distribution, Marketing | 1 Comment »