I’m sure you’re constantly improving all aspects of your business like we do: adding new features to products, experimenting with prices, changing your logo and web site design, polishing user interface, tweaking AdWords ads and landing pages. This is a good strategy. It’s called Kaizen. Let’s discuss one more element of software sales funnel – [...]
This post is my short response to a request in Business Of Software forum: “… what’s the best place for us to submit web application?” Here are some links from our company’s Wiki. Just a list of links, without comments. eHub KillerStartups – submit via FeedMyApp DIY Startup News.com Ziipa Startup World Great Startups WebWare [...]
I’ve recently discovered a very interesting resource where web entrepreneurs share real experience on how they improved their web site conversions. ABTests: http://www.abtests.com/ Although currently the number of samples is not great you may find there some interesting ideas for improving your web site’s \ application’s conversion ratio. You are also welcome to share your [...]
Recently, we’ve discovered that up to 40% of the Dr.Explain website’s organic (non-paid) traffic that comes from search engines do actually land on pages of our on-line manual. This proves that on-line documentation is not only a helpful tool for existing customers and users. It’s a good marketing and sales tool as well. If you [...]
As I wrote before, we want to keep the ISV Kaizen Blog free from hard selling and don’t write much about our own products except occasional references where appropriate. In every post I try to give some useful information that can help you improve a certain aspect of your own business. Through this blog we [...]
This post is a brief digest of most important events in our company for the past several weeks. In order to keep this blog mostly self-hype free I summarized all our news in a single short post. Dr.Explain 3.1 release We’ve recently released the new version of our software help-authoring tool, Dr.Explain 3.1. This update [...]
How to stuff your software product website with content attractive for search engines? What to write about besides the product features, download and order pages, and contacts? Here is a brief list of ideas to get started. Press release archive Product news Blog FAQ & How-To Knowledge base On-line forum Product live tour or demo [...]
Happy New Year to everyone! It’s 2008! Have you updated copyrights?
Wikipedia is one of the most visited resources on the Web. It’s built by people and for people. Many people from all over the world are looking for specific information on Wikipedia. The information they are looking for may be related to your software product. Why not to turn the Wikipedia’s readers into your web [...]
If you decided to setup a forum on your company or product website then the most annoying question is likely: “Initially, my forum will be empty and will look silent. This will deter people from joining the community. What to do?” As a moderator of several forums, I’d like to share a tip regarding the [...]
Dr.Explain exhibits at
Dr.Explain is proud to be a sponsor of
